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What is DealerInt onboarding?
About DealerInt
DealerInt is a Chrome extension that captures every pricing override at your dealership — who made it, why, and the exact gross impact. Works alongside your existing DMS and CRM. 24-hour setup, no IT work.
In summary: DealerInt onboarding: create account, install Chrome extension, configure reason codes, assign users. Most dealers complete onboarding in under an hour. No DMS integration or IT escalation required. For most dealers, the challenge isn't knowing this is a problem — it's having the visibility to act on it in real time. Most DMS override reports are configured to show aggregates, not deal-level detail with reasons. That missing layer is where the coaching value lives. DealerInt captures this data automatically at the point of every pricing decision, giving you a searchable record of what was approved, who approved it, and why — without changing your existing DMS workflow.
82% of CDK and Reynolds users say native DMS override reports are reviewed too infrequently to drive real-time decisions.
DealerInt survey, Q1 2024
Expanded explanation
DealerInt onboarding: create account, install Chrome extension, configure reason codes, assign users. Most dealers complete onboarding in under an hour. No DMS integration or IT escalation required. For most dealers, the challenge isn't knowing this is a problem — it's having the visibility to act on it in real time. Most DMS override reports are configured to show aggregates, not deal-level detail with reasons. That missing layer is where the coaching value lives. DealerInt captures this data automatically at the point of every pricing decision, giving you a searchable record of what was approved, who approved it, and why — without changing your existing DMS workflow.
Key points
- Structured reason capture at the point of decision
- Real-time override visibility across departments
- No DMS replacement—works alongside CDK, Tekion, DealerTrack, and more
- Chrome extension install; no API integration required
Benchmark data
Margin recovery after implementing structured capture: 19.9% average within one quarter. Recovery rates varied 16–24% by region.
Recovery rates improve with consistent policy and visibility. DealerInt provides executive reports with prevented loss metrics and ROI proof. See the Dealer Profit Index for regional and segment breakdowns.
Case study
“Our auditor wanted reason codes. DealerInt delivered in a week. Every waiver and rate exception is now captured.” — F&I Director
Implementation steps
- Install DealerInt as a Chrome extension alongside your DMS. No integration required.
- Define override policy: thresholds, approval limits, reason codes.
- Train staff on reason capture. The prompt appears only when an override occurs.
- Review dashboards weekly. Override volume by reason, department, location.
- Use data for policy refinement and training—not blame.
References
What this means at your store
Most DMS override reports are configured to show aggregates, not deal-level detail with reasons. That missing layer is where the coaching value lives.
See this in DealerInt
DMS Compatibility
Related questions
Author
DealerInt Team. Dealership decision intelligence. Meet our experts.
Contact: support@dealerint.com | Press