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Reason Code

A reason code is a structured categorization for why a pricing override was made at a dealership. Reason codes enable override analytics and compliance reporting.

A reason code is a standardized, structured label used to document why a pricing override was authorized at a car dealership. Common reason codes include "Competitive Match," "Loyalty Discount," "GM Approval," "Month-End Urgency," "Fleet/Volume Deal," and "F&I Product Discount." Unlike freeform notes, reason codes enable consistent analytics — allowing GMs and owners to identify patterns, compare compliance across salespeople, and determine which override types are generating the most margin loss. DealerInt provides a customizable reason code dropdown that appears at the moment of override, capturing structured data before the deal closes.

Category: Compliance

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The average 80-unit store loses $201,600/year to untracked pricing overrides.

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