Days to Market
Days to market is the number of days between when a used vehicle is acquired by a dealership and when it becomes available for sale. It directly affects used car profitability.
Days to market (DTM) is a key used car performance metric that measures the number of days between when a vehicle is acquired (purchased at auction, traded in, or received from a lease return) and when it is photographed, priced, and listed for sale. Faster days-to-market means more selling days and less holding cost per unit. Industry best practices target sub-3 day DTM for top-performing used car operations. Days to market is directly controlled by the efficiency of the reconditioning (recon) process — the faster a vehicle moves through inspection, repair, and detail, the sooner it can generate gross.
Category: Operations
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