The challenge
Carlos had been burned by overpriced DMS add-ons that promised analytics but delivered dashboards nobody used. His team was resistant to new tools and he needed something that worked without changing their workflow. DealerSocket's native reporting was solid for compliance but had no real-time override visibility.
"I've tried three different reporting tools in the last five years. None of them told me what was actually happening until after the damage was done. DealerInt is the first one that works in real time. The extension took 20 minutes to roll out to my whole team."
— Carlos Mendez, General Manager, Bayview Chevrolet
What changed
Because DealerInt installs as a Chrome extension that works alongside DealerSocket rather than replacing it, Carlos's team adoption was immediate. No new login, no new workflow — it just started capturing data. Within 30 days Carlos had identified his top three override offenders, reduced overall override rate by 38%, and recovered $16,700 in gross that would otherwise have been lost.
Results timeline
Day 1: Extension live for all 17 salespeople. Week 2: First coaching conversations using data. Month 1: $16,700 recovered, 22x ROI.
Store profile
Dealership
Bayview Chevrolet
Location
Tampa, FL
DMS system
DealerSocket
Team size
17 salespeople, 3 F&I managers
Monthly volume
112 units/month
GM
Carlos Mendez