Reason Code
Definition for new zealand automotive professionals.
A reason code is a standardized, structured label used to document why a pricing override was authorized at a car dealership. Common reason codes include "Competitive Match," "Loyalty Discount," "GM Approval," "Month-End Urgency," "Fleet/Volume Deal," and "F&I Product Discount." Unlike freeform notes, reason codes enable consistent analytics — allowing GMs and owners to identify patterns, compare compliance across salespeople, and determine which override types are generating the most margin loss. DealerInt provides a customizable reason code dropdown that appears at the moment of override, capturing structured data before the deal closes.
New Zealand Context
In the new zealand dealer market, reason code operates within the context of Consumer Guarantees Act (CGA) and Fair Trading Act. Dealerships running Pentana, Titan DMS, Autobase encounter reason code in their daily workflow. DealerInt captures the decision layer around reason code that your DMS wasn't designed to track.
Related
See the decisions your DMS doesn\u2019t track
30-day free trial. NZ$1,399/store/month. Works with Pentana.