DealerInt vs DealerSocket for New Zealand Dealers
How DealerInt adds decision intelligence to DealerSocket CRM. Tailored for new zealand dealerships running Pentana and major NZ platforms.
DealerSocket is a full-stack dealer platform: CRM, DMS, inventory, and digital retailing in one suite. Dealerships choose DealerSocket when they want a single vendor for front and back office, from lead capture to deal close and beyond. Who uses DealerSocket? Mid-size to large dealer groups and single-point stores that want integrated CRM and DMS without juggling multiple logins. The platform serves franchise and independent dealers and is known for breadth—lead management, desking, F&I, and reporting in one place. What dealers evaluate when they select DealerSocket is integration depth, support, and total cost of ownership. Override-level visibility and margin decision capture are typically not in scope, because DealerSocket—like every DMS and CRM—was built to manage workflows and record outcomes, not to answer who approved each override and what it cost in gross. This page is for stores already on DealerSocket that want to add that layer without replacing their platform.
Feature Comparison
| Capability | DealerInt | DealerSocket |
|---|---|---|
| Override capture | Real-time with reasons | Deal notes only |
| Executive reports | Automated monthly reports | Manual export |
| Margin tracking | Prevented loss metrics | N/A |
New Zealand-Specific Considerations
- DealerInt costs NZ$1,399/store/month in New Zealand
- Works alongside Pentana, Titan DMS, Autobase, MotorWeb NZ
- Reports and dashboards in NZD
- Compliance support for Consumer Guarantees Act (CGA), Fair Trading Act
FAQ
Does DealerInt replace DealerSocket?
No. DealerInt works read-only alongside DealerSocket. It adds override tracking and margin intelligence that DealerSocket was not designed to provide. Most stores run both: DealerSocket for CRM and DMS, DealerInt for override capture and margin visibility.
Can I use DealerInt if my store already runs DealerSocket?
Yes. Install the Chrome extension, connect your store in the DealerInt dashboard, and DealerInt starts capturing override decisions immediately. No DealerSocket configuration or IT work required.
What does DealerSocket not track that DealerInt does?
DealerSocket records deals and customer data. It does not capture who approved a pricing override, what reason was given, or the exact gross margin impact. DealerInt captures all three at the point of override.
Try DealerInt alongside DealerSocket
30-day free trial. NZ$1,399/store/month. No DealerSocket changes. Reports in NZD.