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Spiff

Definition for new zealand automotive professionals.

A bonus payment (typically $50–$500) paid to salespeople for selling specific vehicles or achieving specific outcomes. Manufacturer spiffs reward selling slow-moving inventory, while dealer spiffs may incentivize aged unit sales or specific product penetration. Also called 'bird dogs' when paid for referrals. Spiffs are a legitimate motivational tool, but when combined with desk overrides they can mask the true cost of moving a unit — the spiff income appears on the compensation side while the margin loss from the override sits on the deal side.

New Zealand Context

In the new zealand dealer market, spiff operates within the context of Consumer Guarantees Act (CGA) and Fair Trading Act. Dealerships running Pentana, Titan DMS, Autobase encounter spiff in their daily workflow. DealerInt captures the decision layer around spiff that your DMS wasn't designed to track.

Related

US Definition · NZ Glossary

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