Pack
Definition for new zealand automotive professionals.
Pack is an amount added to the cost of a vehicle (beyond invoice) that a dealership uses to account for overhead, insurance, and operational expenses. Pack creates a baseline cost above invoice, which means a vehicle must sell above invoice + pack to generate positive front-end gross. Packs typically range from $500 to $1,500 per vehicle and vary by dealership, vehicle type, and market. Pack structures are a key variable in understanding dealership profitability and why a vehicle sold "at invoice" may still show a small front-end gross loss.
New Zealand Context
In the new zealand dealer market, pack operates within the context of Consumer Guarantees Act (CGA) and Fair Trading Act. Dealerships running Pentana, Titan DMS, Autobase encounter pack in their daily workflow. DealerInt captures the decision layer around pack that your DMS wasn't designed to track.
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See the decisions your DMS doesn\u2019t track
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